Co-funded by the European Union

The European Union supports campaigns that promote a healthy lifestyle.

ENJOY IT'S FROM EUROPE
Ripe stone fruit in warm outdoor daylight.

EUROPEAN FRESH FRUITS

Enjoy more fresh fruit as part of a balanced daily diet

SNACK SMART is a three-year information and promotion programme, co-funded by the European Union. It informs consumers about balanced and healthy dietary practices and encourages the inclusion of five emblematic European fresh fruits — peaches, nectarines, pears, plums and apricots — in a balanced daily diet.

ABOUT THE PROJECT

SNACK SMART is a three-year information and promotion programme, co-funded by the European Union, that encourages the inclusion of European fresh fruit in a balanced daily diet and informs consumers about balanced and healthy dietary practices.

Promoting European fresh fruit is a key priority of the European Union, highlighting the quality, freshness, diversity and responsible production practices that characterise the European agri-food model.

ABOUT THE PROJECT

An overhead view of two hands with a bowl of sliced fruit and a spoon, on a pale stone surface with a linen cloth.

HEALTHY SNACKING HABITS

GERMANY | Fruit, a natural part of a balanced day

According to the dietary recommendations of the German Nutrition Society (DGE), a healthy and balanced diet should be based primarily on plant-based foods.

Source: German Nutrition Society (DGE), Food-Based Dietary Guidelines for Germany.

For guidance on balanced, healthy diets, please consult the Food-Based Dietary Guidelines for Germany of the German Nutrition Society (DGE): dge.de/english/fbdg

SPAIN | Fresh fruit for everyday snacking

According to the healthy and sustainable dietary recommendations of the Spanish Agency for Food Safety and Nutrition (AESAN), a balanced diet should be based predominantly on plant-based foods, including fruit and vegetables, legumes, nuts and whole grains.

Source: Spanish Agency for Food Safety and Nutrition (AESAN), Healthy and Sustainable Dietary Recommendations.

For guidance on balanced, healthy diets, please consult the dietary recommendations of the Spanish Agency for Food Safety and Nutrition (AESAN): aesan.gob.es/nutricion/recomendaciones-dieteticas

HEALTHY SNACKING HABITS

EUROPEAN FRESH FRUITS

Freshness, quality and responsible production

European fresh fruits are a prime example of a modern and responsible agri-food production model that combines high quality, food safety, sustainable production practices and compliance with the European Union’s strict regulatory framework.

The European fresh fruit production system is characterised by:

QUALITY

SAFETY & TRACEABILITY

RESPONSIBLE PRODUCTION PRACTICES

SUSTAINABILITY

EUROPEAN FRESH FRUITS

A hand reaching up to pick a peach from a branch in full leaf.

PEACHES

The taste of a European summer

PEACHES

A weathered wooden field crate heaped with freshly picked peaches, standing on mown grass.

NECTARINES

Natural sweetness, unique freshness

NECTARINES

An overhead view of nectarines in a dark bowl, with a few slices on the surface beside it.
Peaches and leaves on dark, weathered wooden planks, seen from directly above.
Two hands holding a single ripe pear by the stalk against a dark drape.

PEARS

Balanced flavour, timeless taste

PEARS

PLUMS

Intense flavour, distinctive character

PLUMS

A small metal pail of dark plums on weathered planks, with whole and halved plums in front of it.
An overhead view of a woven tray of apricots on a warm grey plaster surface, with whole fruit, halves and a stone.

APRICOTS

Distinctive aroma, authentic flavour

APRICOTS

Two hands breaking open a ripe apricot above a crate of apricots.

HARVEST SEASON

*Harvest periods are indicative and may vary depending on the variety and production region.
Fruit January February March April May June July August September October November December
Peaches Peaches: in season from May to October. Peaches: in season in May Peaches: in season in June Peaches: in season in July Peaches: in season in August Peaches: in season in September Peaches: in season in October
Nectarines Nectarines: in season from May to October. Nectarines: in season in May Nectarines: in season in June Nectarines: in season in July Nectarines: in season in August Nectarines: in season in September Nectarines: in season in October
Apricots Apricots: in season from May to July. Apricots: in season in May Apricots: in season in June Apricots: in season in July
Plums Plums: in season from July to October. Plums: in season in July Plums: in season in August Plums: in season in September Plums: in season in October
Pears Pears: in season from July to November. Pears: in season in July Pears: in season in August Pears: in season in September Pears: in season in October Pears: in season in November

NEWS & ACTIVITIES

NEWS & ACTIVITIES

LEARN MORE

WEBSITE

Learn more about the European Union’s high standards for quality, food safety, traceability and responsible production while exploring the distinctive characteristics of peaches, nectarines, pears, plums and apricots.

You can also discover the programme’s activities, inspiring recipes, culinary suggestions and useful information highlighting the quality, freshness and diversity of European fresh fruits.

SOCIAL MEDIA

Follow SNACK SMART on social media and stay up to date with the programme’s latest activities.